Apple Inc., which had made AT&T the exclusive carrier of its iPhone, has extended its exclusivity agreement with AT&T for a year. The exclusivity deal, which the company had signed with AT&T last year, was due to expire at the beginning of 2009. With the 120-year old brand becoming cool again due to its alliance with iPhone and the smartphone sales improving, both the companies seem to be happy with the results of the deal. By subsidizing each iPhone 3G sold by $300, AT&T is able to make the smartphone far more attractive to consumers.
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